Green Light Contracting Inc.
Found in 2009, Green Light Contracting has worked with homeowners and businesses across Nebraska on numerous construction, remodeling, and landscaping projects. As they have grown, the have developed the need to showcase their work to potentials clients. We worked with Green Light to develop a portolio website that works as hard for them as they do for their customers.
Starting from this stand point, we developed a content map for their website. It was very important to prominently categorize and diplay their previous work in a way potential clients would be able to envision for their own projects. We also need the website to be easy to update as new projects were completed.
Using a CMS (Content Management System) called Joomla. we were able to meet these goals. Similar to the more common Wordpress, Joomla also non technical user to update and manage content in a WYSIWYG (What You See Is What You Get Editor). Joomla has a number of advantages over Wordpress; foremost is is a great security track record.
With the advantage of a CMS, we were able to develop a content management plan for Green Light. As projects are completed, they are able to post them directly to the website. Fresh content not only keeps the most recent projects in front of potential clients, it is also great SEO. Updated content tells search engines (such as Google, Yahoo, and Bing) that the site, and by association, the business are active. Search engines send more traffic to up-to-date websites.